Today, Dixa’s Academy team is able to create many more videos in a shorter timeframe.
It leads to re-editing of the clip and reimplementing new voice recording in cooperation with an external voice artist. This approach is expensive and also very annoying in the long term when you just want to do some small tweaks to a video because of a changed design or an added feature. “High quality, but expensive videos”: The other route is to hire a videographer or two and have them produce quality videos.But with the size of Dixa, this would be hugely detrimental to their brand. It’s possible too get away with this approach when you’re an unknown small vendor. “Poor quality videos”: You could produce a lot of low quality “talking head” screencast videos with poor voice quality.Unfortunately, until now this has been very hard to achieve because you had to go down one of the two paths below: This eventually leads to quicker activation of customers and reduced churn.Įvery customer success team’s dream is to have a completely video-led customer onboarding journey and training materials. ? Expanded vision: Because Synthesia videos enable quick creation, Dixa’s Academy team can now think bigger and create many more videos for all the new and existing features.? Quicker iteration: Dixa’s Academy team can now test new video concepts much quicker than before.They managed to produce 20 professional-looking training videos in just three weeks.
Dixa is a rapidly growing omnichannel customer service software that provides the best experience for agents and customers alike.